Wienerschnitzel partnered with the International Federation of Competitive Eating and Major League Eating to present a Chili Cheese Fries Eating Contest on the Queen Mary. Being able to eat 8 lbs 1 oz of Chili Cheese Fries in 10 mins was never something I aspired to; but the event gathered eaters from around the world, including Sonya "the Black Widow" Thomas, Joey "Jaws" Chestnut & Takeru Kobayashi (the legend himself). With a budget of $40k all-in, I oversaw the event soup to nuts from promotional materials to setup and eater check-in.

Wienerschnitzel Chili Cheese Fries Eating Contest